We told you the other day that Bud Light was going after the tailgating market by introducing Fan Cans. Now I am seeing commercials and even a dedicated website to selling goofy “Tailgate Approved” merchandise. Take a look at the latest commercials with “Jimmy Football”. In addition to the items featured in those videos, I …
Bud Light Rolls Out “Tailgate Approved” Marketing Campaign Read More »
Image via Flickr Despite not drinking a Bud Light this time (Sam Adams instead) I will still continue with my posts about people who deserve the tailgate spotlight, yet unfortunately never get it. Without this person there would literally be no tailgating. We tailgaters REALLY need what this person is offering. We tailgaters REALLY need this person’s approval. I …
Mr. Parking Lot Owner / Attendant / Traffic Director Read More »
Football season is right around the corner and if you haven’t already geared up, you better get on the stick. Good thing you can shop online and get tailgating gear delivered fast from our newest sponsor NationalTailgate.com. These guys have you covered from all the necessities to stuff that you might not have seen before. …
Welcome Our Newest Sponsor: NationalTailgate.com Read More »
Last week I was contacted by a representative from Reser’s Fine Foods offering to send me a sample pack of potato salad and macaroni salad. Never one to turn down free food or drink, I accepted. The package arrived yesterday and I can honestly say I enjoyed the contents thoroughly. (I am a little embarrassed …
Win A Tailgate Pack from Reser’s Fine Foods Read More »
Despite the large merger with European conglomerate InBev to form Anheuser-Busch InBev, the Bud Light brand is staying truly American. Its latest marketing tactic is aimed towards capturing the tailgating market. Much to the dismay and protest from some universities, Bud Light recently rolled out “Fan Cans” sporting 27 different color combinations. They just so …
Bud Light Targeting The Tailgating Market Read More »
